Permanently Beta: Responsive Organization in the Internet Era

How has the process of technological change in the Internet era influenced the way we organize economic activities? In this paper we discuss how information technologies foster the emergent design and user-driven design of websites and other online media, as well as products and organizations offline. A cycle of testing, feedback, and innovation facilitates ongoing negotiations around making products and around organizing that production. We call the organizational state of flux that emerges from these negotiations Permanently Beta. Beta testing, open source software, and interactive communities manifest aspects of permanently beta organization.